Anne Harrison Genova

Overview

Experience

Skills

Education

Activities

Interests

Web Sites

Portfolio

OVERVIEW


Since 1996, my work on big-brand web sites has helped major companies achieve their Internet strategy objectives. As an extremely efficient and organized production expert, I am known for finishing large projects ahead of schedule. My eye for detail helps me find mistakes overlooked by others, saving valuable time and avoiding headaches. Strategic and tactical problem solving skills allow me to anticipate problems before they become critical.

My years of experience working with design professionals, programmers, marketing executives and production staff, combined with my articulate communication skills, help me work seamlessly with team members, avoiding miscommunication and delays. I am at my best tackling a large Internet redesign with an emphasis on simplifying a site's architecture, creating a pleasurable user experience and focusing on building a site that can grow with the client's business.

EXPERIENCE


Freelance Web Production
2001 - present

Senior Web Producer
Go2Call, Evanston, Illinois, 2000-2001
http://www.go2call.com/

  • Teamed with Java programmers to improve functionality and add features to this start-up Internet telephony site.
  • Coordinated with marketing and PR departments to enhance branding and positioning of company.
  • Helped build prototype dialers for corporate partnerships with companies such as Yahoo.
  • Performed competitive analysis of other Internet telephony companies, many of whom are now defunct.

Assistant Web Editor
Kellogg Graduate School of Management
Northwestern University, Evanston, Illinois, 1999-2000
http://www.kellogg.nwu.edu/

  • Worked closely with Directors of Marketing and Publications to communicate Kellogg's brand and message.
  • Implemented design and content development for key Kellogg departments.
  • Provided expertise and training to faculty and staff in web technologies.
  • Developed ways to improve web site through user-testing.
  • Performed competitive analysis of web sites of other top business schools.

Production Manager
THINK New Ideas (now AnswerThink), Atlanta, Georgia, 1998-1999
http://www.thinkinc.com/

  • Helped develop and implement company-wide workflow process.
  • Participated in proposal development for multi-million dollar accounts.
  • Managed full-time and contract production personnel, identified departmental hiring needs.
  • Supervised scheduling, budgeting, resource planning, and general project management.
  • Provided leadership in dealing with conflict resolution, decision-making, and team interaction.
  • Facilitated team communication, solved problems, and reviewed work before it was presented to the client.
  • Developed and maintained HTML coding standards and procedures.

Senior Web Producer, Team Leader
THINK New Ideas (now AnswerThink), Atlanta, Georgia, 1996-1998
http://www.thinkinc.com/

  • Managed multiple projects in development and production with goal of delivering aesthetically pleasing, quality product under budget and on schedule.
  • Devised creative solutions to production problems, design issues, usability concerns, and technology limitations.
  • Estimated projects, contributed to concept development, manipulated graphics, and coded sites in HTML and JavaScript for Fortune 500 clients.
  • Integrated web-based applications such as surveys, content managers, forms, and stock tickers with Internet sites.
  • Optimized sites for efficient download using a variety of browser and platform configurations.
  • Coordinated with account, design, programming, and sales departments in team-based environment.

Project Manager
Integrated Graphic Services, Inc., Atlanta, Georgia, 1994-1996

  • Managed electronic production of teachers' textbooks and catalogs for instructional publishers.
  • Trained and supervised freelance employees to ensure quality and consistency of books.
  • Provided technical support to staff, established work priorities, performed quality assurance.

Production Manager, 1993-1994
Computer Graphic Production Artist, 1992-1993
Type Designs, Inc., Atlanta, Georgia

  • Supervised production department, managed distribution of work to staff members.
  • Resolved network, computer, disk and document problems under tight deadlines.
  • Performed page layout, scanning, color correcting, trapping, and imagesetting.

SKILLS


Software
HomeSite/BBEdit, Photoshop/ImageReady, Dreamweaver, FrontPage, DeBabelizer, QuarkXPress, Illustrator/FreeHand, Microsoft Office.

Technical
Mac/PC platforms, JavaScript, cgi integration, Java Applet and Java integration, FTP.

Communication
Meeting leader, team leader, strategy development, proofreading, editing, writing.

EDUCATION


Workshops, 1995-2000
WebChicago, various courses (March 2000), JavaScript (March 1998), HTML (October 1996), Macromedia Director 5.0 (August 1996), Adobe Photoshop Professional Color Correction (April 1995).

Diploma in Desktop Publishing, August 1992
Berkeley Corporation, Bala Cynwyd, Pennsylvania. Coursework included beginner through advanced level of major graphics applications, as well as general courses in desktop publishing, typography, design, and layout.

Technical Certificate in Professional Photography, Summer 1991
Southeastern Center for the Arts, Atlanta, Georgia, Rocky Mountain School of Photography division. Coursework included advanced black and white printing, studio lighting, product photography, landscape photography, portraiture, and marketing.

University of Virginia, May 1990
Charlottesville, Virginia. B.A. Sociology; additional studies in Art History, Photography and French. Member Alpha Kappa Delta (International Sociology Honor Society). GPA 3.4; Dean's List.

ACTIVITIES


Member, Chicago Webgrrls
Career Mentor, University of Virginia Alumni Association

INTERESTS


Photography, scuba diving and travel.

WEB SITES


Select links below to see screen-shots of projects:

  • Adeptia.com- I coded this company's web site. (Site has since been modified.)

  • TheKeystoneGroup.com- I coded this company's web site.

  • Go2Call.com- I implemented day to day changes to this telecommunications web site, working closely with Java programmers to modifiy application functionality.

  • Beautyspy.com- I consulted with the management team of this European-based high-end cosmetics e-tailer during concept development and production phases. I contributed to the development of storyboards, researched ecommerce providers (they chose Intershop), critiqued the beta site, performed QA testing and provided feedback throughout development.

  • The Coca-Cola Company- I built a browser-based interactive site that is distributed to Coca-Cola bottlers world-wide. The CD showcases current print, video and audio clips available to bottlers for their local marketing efforts. The site is templated for quarterly updating as new material is produced.

  • SunTrust Bank- I was the sole production resource for the 1998 redesign of this large consumer-banking site. Challenges included an accelerated development schedule, multiple client contacts, stringent legal requirements, a secure server environment, and a JavaScript-controlled frameset. (Site has since been redesigned.)

  • BellSouth.com- I performed various site building tasks on this large southeastern telecom's main site from 1996-1999 as well as multiple sub-sites, such as BellSouth Small Business, BellSouth Classic, and BellSouth Racing. I was chief site builder for a massive redesign during the summer of 1997. (Site has since been redesigned.)

  • TBSSuperstation.com- I supervised the production department's role in the ongoing redesign of this large entertainment site. THINK also produced numerous mini-sites and promotional sites for TBS, Turner Broadcasting, and Time Warner. (Home page has since been redesigned.)

  • WCW Wrestling- THINK built this large web site and integrated it with Net Gravity's banner add technology and our own custom applications. I also helped produce numerous mini-sites for WCW special events.

  • Metro Atlanta Chamber of Commerce- I built the entire site and integrated custom applications including multiple content management tools and a cgi-controlled rotating feature on the home page. (Site has since been redesigned.)

  • Cox Interactive Media- I built this site for the interactive division of a large communications company using server-side includes for easy modification.

  • Orkin Pest Control- I built both the Residential and Commercial sites and performed monthly maintenance and updating from 1996-1999. The Commercial and Dangerous Insects home pages contain cgi-controlled rotating features. (Site is now maintained by an outside firm.)

  • Medcast Networks- I coded this company's web site. Subsequently, they were acquired in July of 1999 by WebMD and the site is no longer live. Features included Java news ticker with browser-based administrative interface allowing the client to add news items and hyperlinks as well as a cgi-controlled rotating feature on home page.

  • First Data Corporation- I performed the monthly maintenance on this site and also added new sections as the site grew. Features include Java news ticker with browser-based administrative interface and a press release management tool for content management. (Site has since been redesigned.)

  • America's Net- I built the framework for this large site in English, Spanish and Portuguese for the 1998 Summit of the Americas. Challenges included working with a programming team in Chile, integrating the template with back-end applications, and multiple client contacts.